We're Team Updraft!Based in the UK and around the world, we're the trusted team behind a suite of leading plugins actively used on more than 5 million WordPress websites worldwide.
Come meet the team
Business Strategy Director
Systems Operations Lead
Deputy Lead Developer
Head of Support
Our aim is for UpdraftPlus to “just work” – elegantly and effectively. To do this, it needs a solid foundation. Advances in features must not be through “quick hacks”, but through a base that can support users and all the different things they want to do for years ahead.
We don’t hear from the vast majority of our users; UpdraftPlus “just works” for them. But, where users do have issues and questions, we’re committed to timely support provided by our knowledgeable software engineers rather than by drones who are just following a script.
UpdraftPlus has pioneered unique features in WordPress backups, such as automatic backups before WordPress updates and support for more cloud storage providers than any rival. We want to keep asking “how can we take this further for everyone?”
The UpdraftPlus Story
In mid-2011, David Anderson came across Updraft, a free backup plugin first released back in 2010 by a guy called Paul Kehrer. Impressed with its ease of use and ability to restore files, David began using it, tweaking and updating it with new code along the way. Keen to share the improvements he’d made with others, David got in touch with Paul.
Paul responded positively: “A patch like this sounds pretty fantastic and I’d love for someone with more time/energy to take over Updraft if you’re still interested.”
And so it began.
Released in August 2011, UpdraftPlus 0.1 was clean, updated (to work with WordPress 3.2), and had a new encryption feature for backups.
The more changes David made, the more positive feedback he received from users, who spurred him on to continue the good work.
When users started to say things like “I’d pay for a version with this-or-that in it”, David developed paid add-ons, and UpdraftPlus became a commercial enterprise. Officially registered in January 2013, updraftplus.com launched soon after.
UpdraftPlus became a full-time project for David. Tens of thousands of downloads turned into hundreds of thousands and Joe Miles came on board as Director of Business Strategy, along with other full-time employees and accountants.
UpdraftPlus started to overtake established players. Today, it’s WordPress’s most popular backup plugin, with over three million active installs, which puts us in the top 20 most popular WordPress plugins in the world.
We’ve also maintained a top star rating (4.8 out of 5). Our reputation is extremely important to us, and we work hard to maintain high standards, develop new functionality and improved user experience.
We offer our users the highest number of cloud storage providers. We’ve also developed our own cloud storage, UpdraftVault, which is backed behind the scenes by the power and reliability of Amazon’s market-leading computing services. In October 2016, we released UpdraftCentral, a powerful remote control for WordPress that allows users to backup, restore and migrate multiple websites from a single dashboard.
We’ve also started to expand our plugin portfolio through acquisition. As David says; “we have a great and growing team, a lot of experience in the internals of WordPress and a lot of users who trust and depend on us. There’s plenty of opportunities for us to expand.”
At the end of 2016, we acquired the popular and highly-rated database clean-up plugin, WP-Optimize, which helps websites to run at optimal efficiency without the need for manual requests. At the start of 2018, we acquired Easy Updates Manager. It’s a neat little plugin that allows users to customise automatic updates on individual aspects of WordPress core, themes, plugins, browsers and translations. Read about more of our plugins below.
UpdraftPlus Premium is the world’s most trusted backup plugin used by over 3 million WordPress sites, including by the NBA, P&G and Microsoft.